Shari Kruzinski Shari Kruzinski is Executive Vice President and Chief Consumer Banking Officer at WSFS Bank. Her career spans nearly 40 years in the banking industry, serving over 35 years with WSFS.
In her current position, Ms. Kruzinski leads the Consumer Banking division. Prior to her current role, Ms. Kruzinski was Executive Vice President and Chief Customer Officer leading Customer Experience and enterprise-wide Customer initiatives. As a seasoned people manager and expert in talent development, she oversaw the Bank’s retail offices, contact center, sales strategy, and operations. Previously, she was Senior Vice President and Regional Manager of WSFS Bank’s Southeastern Pennsylvania market. She led the Bank’s operations, and consumer and small business banking in Chester, Delaware, and Montgomery Counties. As a senior executive she led the division through numerous acquisitions. Ms. Kruzinski played a key role in developing Customer acquisition and retention strategies; Associate hiring and retention; corporate strategy formulation and execution; new market identification and expansion.
As a working mother of four, she has a deep commitment to fellow mothers and their children and devotes her talents to the March of Dimes, where she serves as Chair of the Eastern Pennsylvania, Delaware, and Southern NJ Market Board. In 2024, Shari also joined the Board of Partners in Outreach, a Chester County Pennsylvania nonprofit that focuses on closing literacy gaps.
Ms. Kruzinski was named 2018 Female Business Leader of the Year by the Chester County Chamber of Business & Industry. In 2020, she was recognized by the Philadelphia Business Journal and honored with the Women of Distinction award. She was named one of the Top 50 Women Leaders in Banking by Women We Admire in 2024.
Ms. Kruzinski attended Wilmington University and is a graduate of ABA Stonier Graduate School of Banking. She calls Kennett Square, PA home where she and her husband are raising their family.